The GT Blog

In the fast-paced realm of educational publishing, content development and production teams consistently face the challenge of delivering high-quality educational products that effectively engage..

The educational publishing industry is constantly adapting to change. As digital technology advances, educational content creation, management, and delivery must also evolve. One of the most..

Publishers have successfully moved their portfolios from print to digital. But, ten years in, they’ve not managed to re-engineer their processes and organizations to get digital products to market..

Digital first is not a new concept, but in our current climate of rapid change, it is time to promote it from "nice to have" status to "must have." It is critical to appreciate its enormous potential..

In software engineering, developers practice a process called ‘continuous integration’ (CI), which means team members working on a project integrate code into a shared repository on a frequent basis,..

User experience design (UX) is all around us, and we aren’t just talking about what’s online. Everywhere you look and everything that you interact with contributes to your experience of the world as..

In the publishing arena, keeping up with current trends is the name of the game. As the needs and expectations of today’s learners change, educational publishers are left to sink or swim. Over the..

It’s not impossible to create engaging, modern eLearning content with old-fashioned tools. Publishers who have continued exclusively using software like Microsoft Word and InDesign, however, are..

To remain competitive (and, in some cases, just stay afloat!) educational publishers are reinventing themselves and jumping onboard the digital learning movement. In the college students, millions of..

Textbooks are more expensive than ever. Unfortunately, so is tuition and cost of living, and many students simply can’t keep up. Countless students are opting for used textbooks, textbook rental..

20 years ago, the idea of a college education without textbooks would have been laughable. In 2018, it’s not such a crazy thought. The use of traditional textbooks has steadily declined, and it’s..

Educational publishing is not what it used to be. From the massive shift to online learning to the introduction of affordable online rental programs, the academic publishing business has changed…big..

Educational publishing can be a lucrative and rewarding business. Unfortunately, like any business, it’s not without risk. Society is the foundation of every industry. When society changes, every..

During our current era in publishing, it’s impossible to publish educational material without considering the big question: hardcover or digital? Digital content has become increasingly popular, but..

Digital content is nothing new, but the way we’re using it is. As digital content has progressed, education has begun to shift in a big way. This change is most pronounced in the arena of higher..

When life gives you lemons, make lemonade. That old adage reminds us to make the most of what we’re given in life. Over the past 10 years, publishers have been handed a big bag of lemons: The..

When publishing digital learning content, staying relevant is more important than ever. Educators and students alike are able to find the latest information easily on the web and expect learning..

If you have the right highlighting skills, then you have a gift. Highlighting draws attention to important information in a bunch of text. It is an effective way to pick out critical parts and review..

Colleges and universities all over the US are participating in programs that give their students access to open educational resources (OER) in the form of free or very low-cost course materials and..

1. Other word processors do not make the grade Microsoft Word and Google Docs do not have the capabilities nor do they fit the needs of an online educational publisher. An authoring tool allows them..

Online learning is nothing new, but over the past decade it has aged well. Initially, it was argued that online courses couldn’t possibly provide the full benefits of a traditional class. How could a..

Tap-and-place or drag-and-drop questions make your learning more interactive. Try it on your next elearning course and see the difference. This format is quite effective in making your learners stop..

When entering the digital publishing arena, there’s a lot to think about. It’s easy to make an online textbook. Making a GOOD online textbook is a whole different ballgame. An online textbook done..

Recently, we created and distributed a survey on The Future of Educational Publishing. We were very intrigued by the results of the authoring tool questions and thought we would share these results.

Simultaneous Print and Digital Publishing Workflows When publishers produce print and digital products together, the process can take a very long time – sometimes as long as 17 months. This is..