Jessica Mautref
6 Elements of Best-Selling Books to Leverage for Best-Selling Online Courses
What do New York Times best-sellers and successful online learning courses have in common? A lot, actually. Although modern education is rapidly moving away from traditional textbooks and learning..
Course Duration and Its Impact on Learner Attention Span
In an ideal world, students would step into the classroom with laser-like focus, absorbing hours of information without pause. Take a peek into a college lecture hall and you’ll get a much more..
Announcing: Gjergj Demiraj, New President and CEO of Gutenberg Technology
It brings us great pleasure to introduce Gjergj Demiraj as the new President and Chief Executive Officer of Gutenberg Technology. Gjergj has been with GT for over 7 years and has played a major role..
Enabling Employee Performance through Soft Skills Training
For decades, hiring managers have looked through resumes and asked, “Does this candidate have the knowledge and experience to get the job done?” They actually need to be to asking a few more..
Maker Culture: Driving Technologic and Educational Advancements in Tandem
It’s no secret that every student, every person, learns in their own unique way. We often hear terms like “auditory learners” or “visual learners” used to describe learning styles, as most people..
The Dream Act: Inclusion and Tuition Aid
In today’s divisive political climate, the issue of immigration is a hot topic. Immigration policies are fiercely debated, and while adult immigrants are the ones to bear the brunt of this harsh..
Implementing Learning Tools Interoperability (LTI): 5 Steps Towards Innovation that Drives Time & Cost Savings
While most technology we use today is interoperable - you've probably heard the semi-dated expression "there's an app for that!" which reinforces that a single device like a smartphone can integrate..
SCORM, xAPI and CMI5: Adapting Your eLearning Content to These Standards
Regardless of your industry or role, something essential keeps us all from descending into chaos: a mutual dedication to standards. While conforming to standards may sound restrictive and limiting at..
5 Ways to Incorporate Digital Storytelling into Your Curriculum
In today’s era of tech-savvy students, traditional teaching methods are rapidly losing their attention. When juxtaposed with interactive digital assessments and demonstrations, old-fashioned study..
Pros & Cons of Using Data to Drive Student Success
Predicting whether a student will pass or fail a course can be a challenge. In small classes, teachers are more accurately able to evaluate students based on in-class participation and comprehension...
How to Use Bloom's Taxonomy to Build a Great Course
Wouldn’t it be nice if a framework existed to help publishers design learning material that actually works? Great news: There is! Back in the early 50s, a committee of educators devised a set of..
Gutenberg Technology Website to Undergo a Brand Uplift
Remaining a key player in the publishing, e-learning and corporate training space requires that we constantly improve the experience we provide to our visitors, users and customers. These iterations..
5 Tips to Design a Winning Corporate Training Course
Are you still training new hires with nothing but hands-on training? If so, you may be wasting your hard earned money. The majority of employees agree that training is an important factor in job..
What Is Instructional Design?
Have you ever taken an online course, used a workbook, or filled out a study guide? If so, surprise surprise, you’ve experienced the result of instructional design. Instructional design is, simply..
GDPR in EdTech: What You Need to Know
Every day, most of us trust some of our personal data to the debatably safe hands of the world wide web. Everything from conducting private conversations to sharing sensitive credit card information..
The #1 Reason Digital Learning is Fiercely Effective: Active Learning
"I hear and I forget; I see and I remember; I do and I understand." An ancient proverb dating back to Confucius-era China, this one is well-known and frequently used throughout the educational..
EdTech for Social Good: What Good Will You Do in 2019?
In a world of educational technology, the ultimate focus is often on one thing: money. It makes sense. Publishing is, after all, a business. Despite the noble goal of helping students get a quality..
7 Tools for Making Digital Textbooks More Interactive
eLearning has taken educational content to new heights. Flexible, mobile-optimized, personalized, and portable, digital textbooks have rapidly grown in popularity among modern students. As technology..
Your 2019 New Year's Resolution: Go Digital or Go Home
The new year is finally here, and along with it come new opportunities for growth and innovation. In 2019, keeping up with the trends is more important than ever. Since 2010, online content has..
End of Year Wrap-Up: Our Greatest Hits of 2018
2018 has been a big year for all of us at Gutenberg Technology, and an even bigger year for MyEcontentFactory (MEF), our collaborative authoring platform. In 2017, we completely rebuilt MEF so that..
How Digital Content Has Revolutionized Learning
When you next walk out your front door, observe the people around you. It’s likely the scene before you will appear quite ordinary. If you time-travelled from 1998 to 2018, however, your reaction..
What Is Microlearning?
In the publishing arena, keeping up with current trends is the name of the game. As the needs and expectations of today’s learners change, educational publishers are left to sink or swim. Over the..
How to Use Your LMS to Onboard New Recruits
Hiring? Be prepared to lose money if you don’t tread carefully. Roughly a quarter of new employees leave the position within their first year, wasting valuable training resources. Since time is short..
The 10 Must-Have Features of a Good LMS
Thinking about using a Learning Management System to simplify your company’s training process or manage your eLearning content? An LMS can be a huge asset, but only if you choose the right one! To..
What Is an LMS?
The term LMS has been buzzing through businesses, universities, and publishing companies alike…but what does it mean? LMS is short for “Learning Management System”, and the title means exactly what..
How to Build a User Testing Strategy for Content Development
UX testing, meaning User eXperience testing, has become a standard practice in many industries to ensure businesses are truly meeting the needs of their customer base. So why should the publishing..
6 Tips to Create the Best Quizzes Ever
In the e-Learning universe, there are many ways to test your students’ level of knowledge. Quizzes and surveys are among them. However, the well-designed quiz can be a tool of teaching, not just..
Why Print Only Content Is Dead Content
For good reason, printed content was the trusted publishing standard for decades. Traditional books and ads have staying power, but with the rise of digital media distinct disadvantages of print have..
10 Reasons Your Team Needs an Authoring Tool
It’s not impossible to create engaging, modern eLearning content with old-fashioned tools. Publishers who have continued exclusively using software like Microsoft Word and InDesign, however, are..
Why Universities Are Going Digital?
Education is an exciting place to be right now. While technology has disrupted the status quo of a college education, this disruption sets the stage for great growth and positive change throughout..