The GT Blog

In the fast-paced realm of educational publishing, content development and production teams consistently face the challenge of delivering high-quality educational products that effectively engage..

The educational publishing industry is constantly adapting to change. As digital technology advances, educational content creation, management, and delivery must also evolve. One of the most..

Publishers have successfully moved their portfolios from print to digital. But, ten years in, they’ve not managed to re-engineer their processes and organizations to get digital products to market..

COVID-19 spread around the globe in a matter of months, wreaking particular havoc on our most vulnerable communities. The pandemic's indiscriminate existence has resulted in a common sense of pain,..

Digital first is not a new concept, but in our current climate of rapid change, it is time to promote it from "nice to have" status to "must have." It is critical to appreciate its enormous potential..

In 2017 - the most recent year for which data is available - 77% of US companies reported using eLearning. With IBM alone reporting $200M in savings from switching to eLearning versus traditional..

Did you know that the college class of 2020 is full of students born in 1999? Meanwhile, the incoming class of college freshmen were born in 2000 or 2001. That means that these current and future..

Today, almost everyone - regardless of their age or profession - is connected to the Internet. Look around any coffee shop, restaurant, retail store, bus or train. Chances are high that you’ll see..

In the education space, it’s no secret that controlling costs is a critical component of any administrator’s job. It’s just as important as providing the best possible resources for students...

There’s a lot to be said for gamification. For starters, it’s become a buzz word across a variety of industries - everyone from health and fitness companies to car manufacturers have found ways to..

In an ideal world, students would step into the classroom with laser-like focus, absorbing hours of information without pause. Take a peek into a college lecture hall and you’ll get a much more..

In today’s divisive political climate, the issue of immigration is a hot topic. Immigration policies are fiercely debated, and while adult immigrants are the ones to bear the brunt of this harsh..

In today’s era of tech-savvy students, traditional teaching methods are rapidly losing their attention. When juxtaposed with interactive digital assessments and demonstrations, old-fashioned study..

Wouldn’t it be nice if a framework existed to help publishers design learning material that actually works? Great news: There is! Back in the early 50s, a committee of educators devised a set of..

Have you ever taken an online course, used a workbook, or filled out a study guide? If so, surprise surprise, you’ve experienced the result of instructional design. Instructional design is, simply..

In a world of educational technology, the ultimate focus is often on one thing: money. It makes sense. Publishing is, after all, a business. Despite the noble goal of helping students get a quality..

Education is an exciting place to be right now. While technology has disrupted the status quo of a college education, this disruption sets the stage for great growth and positive change throughout..

The traditional lecture model has been used for decades. In this decade, however, educators are noticing a problem. The tried-and-true teaching methods they have used for years are no longer working..

Developing an online learning program is now a reasonable achievement for any publisher who wants to expand their legacy publishing company. Most publishers are aware that building a successful..

When is the last time you’ve been to a college campus? Whether you’re a student, an educator, or a publisher, look around the next time you step on school grounds. The diversity of students has..

Open educational resources (OER) are openly licensed digital assets that are beneficial for learning and research. These resources are freely available to all. Anyone can use, share, and modify it...

If you have ever been a college student (or raised one), you know how fast the costs of an education add up. First you have soaring tuition prices, room and board, out-of-state fees, and of course..

Blended learning. If you’re a publishing insider, that academic buzzword is nothing you haven’t heard before…but what is it, and why do we care about it? In a digital era that’s becoming increasingly..

Whether you’re new to the educational publishing scene or a seasoned expert, you’ve probably noticed that successfully making a profit off legacy textbooks is much more difficult than it used to be...

Here are some interesting facts for you to mull over before we jump into the topic.

Those in the publishing industry are no strangers to branding. After all, what’s a company without its name? When we think of names like Apple, Amazon, and Google, we instantly recall their..

Educational publishing is not what it used to be. From the massive shift to online learning to the introduction of affordable online rental programs, the academic publishing business has changed…big..

Educational publishing can be a lucrative and rewarding business. Unfortunately, like any business, it’s not without risk. Society is the foundation of every industry. When society changes, every..

Gutenberg Technology (GT) is pleased to announce the expansion of their suite of technology solutions “Courseware Creator”. GT has a long history in helping educators to create and reuse content. GT..